CASE STUDY

01

At-home water testing

AccuBlue home at-home water testing device PaaS

REVOLUTIONIZING THE AT-HOME WATER TESTING EXPERIENCE

Can a traditional pool chemicals company lead circular product innovation?

Walking the talk and guiding the CEO

I led Leslie’s—a company rooted in pool and spa chemicals—through uncharted hardware innovation, from uncovering customer pain points to launching their first hardware product: A low-emission, new-to-market residential pool water testing device built for PaaS.

THE IMPACT

4.8★

Rating, simplified device UX

40%

Lower carbon impact

23%

Bill of Material (BOM) cost reduction

Leslie's AccuBlue Home design front view
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Leslie's AccuBlue Home design opening up lid to access reagent disk
Leslie's AccuBlue Home design open state provides ample finger access to place / remove disk
Leslie's AccuBlue Home design test button start
Leslie's AccuBlue Home design UI, spinning lights indicate water testing process
Leslie's AccuBlue Home app to assess pool water health and necessary steps needed for balancing / managing water quality

MY ROLE

As Project Lead, I bridged vision and execution, made the CEO a design champion, and launched 2x faster.

  • Advised CEO to elevate design and align leadership

  • Set North Star vision to guide early team decision-making

  • Led insights, UI/UX, hardware design, engineering, and brand

  • Applied Circularity and Design-for-Manufacturing (DFM) principles

  • Delivered seamless physical-digital experience

GOOD DESIGN Award 2024

Good Design award for Leslie's accublue home device
Leslie's accublue home device open

Industry recognition

“…Leslie’s has always been a leader, and it’s remarkable that they have driven their in-store technology into such a sleek device and an easy-to-use approach for pool and hot tub water testing.”

-Marianne Trusty, President of Pool Magazine

Leslie's accublue home device open

DEEP DIVE:

See the full journey

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Next: Net-Zero design